Wisconsin housing market
Data through September 2026 · updated 2026-11-07 · free, from Zillow, Realtor.com, the Census Bureau and other public sources
Typical home value$337,196+5.1% YoY · prices are rising fast
Market right nowBalanced, leaning buyersMore homes for sale than last year, 19% have cut their price
Income needed to buy, per year$73,097About 0.9× the local median income ($77,557): affordable for a typical household
Days on market47 daysSlower than a year ago: buyers have time to negotiate
Next 12 months+4.1%Zillow expects prices to rise strongly
The typical home in Wisconsin is worth $337,196, up 5.1% from a year ago. That is well above what local incomes have historically supported: fair value is about $286,273, so the area is 17.8% overvalued. It is a balanced market, leaning toward buyers: homes take about 47 days to sell, listings are up 21% from a year ago, 19% of listings have had a price cut. Zillow expects prices to rise about 4.1% over the next year. A household needs about $73,097 a year to afford the typical home here at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $77,557. In the latest IRS figures, 2,072 more people moved in than out.
Home value over time
Solid: typical home value · dashed: fair value (household income × the 20-year average price-to-income ratio). Sources: FHFA, Zillow, U.S. Census Bureau.
Prices and affordability
| Typical home value | $337,196 |
| Change in 1 year | +5.1% |
| Overvalued % | +17.8% |
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| Fair home value | $286,273 |
| Change in 5 years | +31.4% |
| Zillow forecast, next 12 months | +4.1% |
| Home value to income | 4.3× |
| Monthly mortgage payment (20% down) | $1,827 |
| Income needed to afford it | $73,097 |
| Property tax rate | 1.42% |
Rent and investing
| HUD Fair Market Rent, 2 bedrooms | $1,252 |
Market activity
| Listings vs a year ago | +21.0% |
| Days on market | 47 |
| Listings with a price cut | 18.9% |
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| Homes for sale | 16,036 |
| Pending sales per 100 listings | 23 |
| Asking price per sq ft | $216 |
People and jobs
| Median household income | $77,557 |
| Population change (1 year) | +0.3% |
| Unemployment rate | 3.2% |
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| Population | 5,972,787 |
| Income adjusted for cost of living | $82,420 |
| Net moves in (IRS) | +2,072 |
| Cost of living (US = 100) | 94.1 |
Schools, risk and environment
| FEMA hazard risk score (0 to 100) | 78.6 |
| Unhealthy air days a year | 10 |
| Flood risk score | 78.5 |
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| Wildfire risk score | 34.9 |
| Walkability (1 to 20) | 8.7 |
| Road, rail and air noise | 53 dB |
Questions people ask
- Is Wisconsin overvalued?
- Home prices in Wisconsin are well above what local incomes have historically supported: fair value is about $286,273, so the area is 17.8% overvalued.
- Is Wisconsin a buyer's or seller's market?
- Wisconsin is a balanced market, leaning toward buyers: homes take about 47 days to sell, listings are up 21% from a year ago, 19% of listings have had a price cut.
- Are home prices going down in Wisconsin?
- Home values in Wisconsin are up 5.1% over the last year. Zillow's forecast for the next 12 months is +4.1%.
- How much do you need to earn to buy a home in Wisconsin?
- A household needs about $73,097 a year to afford the typical home in Wisconsin at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $77,557.
Metro areas
Minneapolis-St. Paul-Bloomington, MN-WIMilwaukee-Waukesha, WIMadison, WIGreen Bay, WIDuluth, MN-WIAppleton, WIRacine-Mount Pleasant, WIEau Claire, WIOshkosh-Neenah, WILa Crosse-Onalaska, WI-MNKenosha, WIJanesville-Beloit, WIWausau, WISheboygan, WIFond du Lac, WI
Counties
Adams CountyAshland CountyBarron CountyBayfield CountyBrown CountyBuffalo CountyBurnett CountyCalumet CountyChippewa CountyClark CountyColumbia CountyCrawford CountyDane CountyDodge CountyDoor CountyDouglas CountyDunn CountyEau Claire CountyFlorence CountyFond du Lac CountyForest CountyGrant CountyGreen CountyGreen Lake CountyIowa CountyIron CountyJackson CountyJefferson CountyJuneau CountyKenosha CountyKewaunee CountyLa Crosse CountyLafayette CountyLanglade CountyLincoln CountyManitowoc CountyMarathon CountyMarinette CountyMarquette CountyMenominee CountyMilwaukee CountyMonroe CountyOconto CountyOneida CountyOutagamie CountyOzaukee CountyPepin CountyPierce CountyPolk CountyPortage CountyPrice CountyRacine CountyRichland CountyRock CountyRusk CountySaint Croix CountySauk CountySawyer CountyShawano CountySheboygan CountyTaylor CountyTrempealeau CountyVernon CountyVilas CountyWalworth CountyWashburn CountyWashington CountyWaukesha CountyWaupaca CountyWaushara CountyWinnebago CountyWood County