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Brown County, WI housing market

Data through September 2026 · updated 2026-11-07 · free, from Zillow, Realtor.com, the Census Bureau and other public sources

Typical home value$355,212+4.7% YoY · prices are rising fast
Market right nowBalanced, leaning buyersMore homes for sale than last year, 19% have cut their price
Income needed to buy, per year$77,002About 1.0× the local median income ($80,803): affordable for a typical household
Days on market45 daysSlower than a year ago: buyers have time to negotiate
Next 12 months+5.2%Zillow expects prices to rise strongly

The typical home in Brown County, WI is worth $355,212, up 4.7% from a year ago. That is well above what local incomes have historically supported: fair value is about $286,792, so the area is 23.9% overvalued. It is a balanced market, leaning toward buyers: homes take about 45 days to sell, listings are up 71% from a year ago, 19% of listings have had a price cut. Zillow expects prices to rise about 5.2% over the next year. A household needs about $77,002 a year to afford the typical home here at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $80,803. Typical rent is $1,125 a month, or $1,579 for a house. In the latest IRS figures, 175 more people moved in than out.

Home value over time

$0K$100K$200K$300K19801990200020102020
Solid: typical home value · dashed: fair value (household income × the 20-year average price-to-income ratio). Sources: FHFA, Zillow, U.S. Census Bureau.

Prices and affordability

Typical home value$355,212
Change in 1 year+4.7%
Overvalued %+23.9%
Show 7 more
Fair home value$286,792
Change in 5 years+37.8%
Zillow forecast, next 12 months+5.2%
Home value to income4.4×
Monthly mortgage payment (20% down)$1,925
Income needed to afford it$77,002
Property tax rate1.38%

Rent and investing

Typical rent$1,125
Typical rent for houses$1,579
Price-to-rent ratio26.3×
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HUD Fair Market Rent, 2 bedrooms$1,287
Gross rental yield3.80%
Cap rate (estimate)2.47%

Market activity

Listings vs a year ago+71.1%
Days on market45
Listings with a price cut19.4%
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Homes for sale782
Pending sales per 100 listings5
Asking price per sq ft$215

People and jobs

Median household income$80,803
Population change (1 year)+0.6%
Unemployment rate2.6%
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Population275,803
Income adjusted for cost of living$86,792
Net moves in (IRS)+175
Cost of living (US = 100)93.1

Schools, risk and environment

School rating (1 to 10)5.6
FEMA hazard risk score (0 to 100)90.0
Unhealthy air days a year11
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Flood risk score91.9
Wildfire risk score33.8
Walkability (1 to 20)7.1
Road, rail and air noise54 dB

Questions people ask

Is Brown County, WI overvalued?
Home prices in Brown County, WI are well above what local incomes have historically supported: fair value is about $286,792, so the area is 23.9% overvalued.
Is Brown County, WI a buyer's or seller's market?
Brown County, WI is a balanced market, leaning toward buyers: homes take about 45 days to sell, listings are up 71% from a year ago, 19% of listings have had a price cut.
Are home prices going down in Brown County, WI?
Home values in Brown County, WI are up 4.7% over the last year. Zillow's forecast for the next 12 months is +5.2%.
How much do you need to earn to buy a home in Brown County, WI?
A household needs about $77,002 a year to afford the typical home in Brown County, WI at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $80,803.

Nearby and similar counties

ZIP codes in Brown County (open on the map)

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