Data through September 2026 · updated 2026-11-07 · free, from Zillow, Realtor.com, the Census Bureau and other public sources
Typical home value$304,461+4.6% YoY · prices are rising fast
Market right nowBalanced, leaning buyersMore homes for sale than last year, 15% have cut their price
Income needed to buy, per year$66,001About 0.9× the local median income ($72,564): affordable for a typical household
Days on market38 daysFaster than a year ago: sellers have the edge
Next 12 months+4.5%Zillow expects prices to rise strongly
The typical home in Winnebago County, WI is worth $304,461, up 4.6% from a year ago. That is well above what local incomes have historically supported: fair value is about $246,811, so the area is 23.4% overvalued. It is a balanced market, leaning toward buyers: homes take about 38 days to sell, listings are up 80% from a year ago, 15% of listings have had a price cut. Zillow expects prices to rise about 4.5% over the next year. A household needs about $66,001 a year to afford the typical home here at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $72,564. Typical rent is $1,278 a month, or $1,681 for a house. In the latest IRS figures, 128 more people moved in than out.
Home value over time
Solid: typical home value · dashed: fair value (household income × the 20-year average price-to-income ratio). Sources: FHFA, Zillow, U.S. Census Bureau.
Prices and affordability
Typical home value
$304,461
Change in 1 year
+4.6%
Overvalued %
+23.4%
Show 7 more
Fair home value
$246,811
Change in 5 years
+34.3%
Zillow forecast, next 12 months
+4.5%
Home value to income
4.2×
Monthly mortgage payment (20% down)
$1,650
Income needed to afford it
$66,001
Property tax rate
1.63%
Rent and investing
Typical rent
$1,278
Typical rent for houses
$1,681
Price-to-rent ratio
19.9×
Show 3 more
HUD Fair Market Rent, 2 bedrooms
$1,195
Gross rental yield
5.04%
Cap rate (estimate)
3.27%
Market activity
Listings vs a year ago
+80.3%
Days on market
38
Listings with a price cut
15.4%
Show 3 more
Homes for sale
420
Pending sales per 100 listings
3
Asking price per sq ft
$189
People and jobs
Median household income
$72,564
Population change (1 year)
+0.5%
Unemployment rate
2.2%
Show 4 more
Population
174,218
Income adjusted for cost of living
$78,110
Net moves in (IRS)
+128
Cost of living (US = 100)
92.9
Schools, risk and environment
School rating (1 to 10)
5.8
FEMA hazard risk score (0 to 100)
86.8
Flood risk score
89.3
Show 3 more
Wildfire risk score
40.2
Walkability (1 to 20)
9.2
Road, rail and air noise
53 dB
Questions people ask
Is Winnebago County, WI overvalued?
Home prices in Winnebago County, WI are well above what local incomes have historically supported: fair value is about $246,811, so the area is 23.4% overvalued.
Is Winnebago County, WI a buyer's or seller's market?
Winnebago County, WI is a balanced market, leaning toward buyers: homes take about 38 days to sell, listings are up 80% from a year ago, 15% of listings have had a price cut.
Are home prices going down in Winnebago County, WI?
Home values in Winnebago County, WI are up 4.6% over the last year. Zillow's forecast for the next 12 months is +4.5%.
How much do you need to earn to buy a home in Winnebago County, WI?
A household needs about $66,001 a year to afford the typical home in Winnebago County, WI at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $72,564.