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Pierce County, WI housing market

Data through September 2026 · updated 2026-11-07 · free, from Zillow, Realtor.com, the Census Bureau and other public sources

Typical home value$371,522+5.1% YoY · prices are rising fast
Market right nowBalanced, leaning buyersMore homes for sale than last year, 16% have cut their price
Income needed to buy, per year$80,538About 0.8× the local median income ($97,746): affordable for a typical household
Days on market47 daysFaster than a year ago: sellers have the edge
Next 12 months+1.6%Zillow expects prices to rise slightly

The typical home in Pierce County, WI is worth $371,522, up 5.1% from a year ago. That is well above what local incomes have historically supported: fair value is about $333,198, so the area is 11.5% overvalued. It is a balanced market, leaning toward buyers: homes take about 47 days to sell, listings are up 17% from a year ago, 16% of listings have had a price cut. Zillow expects prices to rise about 1.6% over the next year. A household needs about $80,538 a year to afford the typical home here at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $97,746. Typical rent is $1,352 a month, or $1,904 for a house. In the latest IRS figures, 226 more people moved in than out.

Home value over time

$0K$100K$200K$300K19801990200020102020
Solid: typical home value · dashed: fair value (household income × the 20-year average price-to-income ratio). Sources: FHFA, Zillow, U.S. Census Bureau.

Prices and affordability

Typical home value$371,522
Change in 1 year+5.1%
Overvalued %+11.5%
Show 7 more
Fair home value$333,198
Change in 5 years+21.9%
Zillow forecast, next 12 months+1.6%
Home value to income3.8×
Monthly mortgage payment (20% down)$2,013
Income needed to afford it$80,538
Property tax rate1.36%

Rent and investing

Typical rent$1,352
Typical rent for houses$1,904
Price-to-rent ratio22.9×
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HUD Fair Market Rent, 2 bedrooms$1,734
Gross rental yield4.37%
Cap rate (estimate)2.84%

Market activity

Listings vs a year ago+17.4%
Days on market47
Listings with a price cut16.3%
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Homes for sale101
Pending sales per 100 listings24
Asking price per sq ft$216

People and jobs

Median household income$97,746
Population change (1 year)+0.5%
Unemployment rate3.2%
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Population43,519
Income adjusted for cost of living$93,269
Net moves in (IRS)+226
Cost of living (US = 100)104.8

Schools, risk and environment

School rating (1 to 10)7.8
FEMA hazard risk score (0 to 100)42.3
Flood risk score48.7
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Wildfire risk score17.8
Walkability (1 to 20)6.1
Road, rail and air noise52 dB

Questions people ask

Is Pierce County, WI overvalued?
Home prices in Pierce County, WI are well above what local incomes have historically supported: fair value is about $333,198, so the area is 11.5% overvalued.
Is Pierce County, WI a buyer's or seller's market?
Pierce County, WI is a balanced market, leaning toward buyers: homes take about 47 days to sell, listings are up 17% from a year ago, 16% of listings have had a price cut.
Are home prices going down in Pierce County, WI?
Home values in Pierce County, WI are up 5.1% over the last year. Zillow's forecast for the next 12 months is +1.6%.
How much do you need to earn to buy a home in Pierce County, WI?
A household needs about $80,538 a year to afford the typical home in Pierce County, WI at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $97,746.

Nearby and similar counties

ZIP codes in Pierce County (open on the map)

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