Data through September 2026 · updated 2026-11-07 · free, from Zillow, Realtor.com, the Census Bureau and other public sources
Typical home value$257,589−0.4% YoY · prices are flat
Market right nowBuyer's marketMore homes for sale than last year, 21% have cut their price
Income needed to buy, per year$55,840About 0.8× the local median income ($66,330): affordable for a typical household
Days on market71 daysSlower than a year ago: buyers have time to negotiate
Next 12 months+1.7%Zillow expects prices to rise slightly
The typical home in Bowling Green, KY is worth $257,589, about the same as a year ago. That is slightly above what local incomes have historically supported: fair value is about $235,949, so the area is 9.2% overvalued. It is a buyer's market: homes take about 71 days to sell, listings are up 5% from a year ago, 21% of listings have had a price cut. Zillow expects prices to rise about 1.7% over the next year. A household needs about $55,840 a year to afford the typical home here at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $66,330. Typical rent is $1,215 a month, or $1,652 for a house. In the latest IRS figures, 1,053 more people moved in than out.
Home value over time
Solid: typical home value · dashed: fair value (household income × the 20-year average price-to-income ratio). Sources: FHFA, Zillow, U.S. Census Bureau.
Prices and affordability
Typical home value
$257,589
Change in 1 year
−0.4%
Overvalued %
+9.2%
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Fair home value
$235,949
Change in 5 years
+23.7%
Zillow forecast, next 12 months
+1.7%
Home value to income
3.9×
Monthly mortgage payment (20% down)
$1,396
Income needed to afford it
$55,840
Property tax rate
0.61%
Rent and investing
Typical rent
$1,215
Typical rent for houses
$1,652
Price-to-rent ratio
17.7×
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HUD Fair Market Rent, 2 bedrooms
$1,160
Gross rental yield
5.66%
Cap rate (estimate)
3.68%
Market activity
Listings vs a year ago
+5.0%
Days on market
71
Listings with a price cut
21.3%
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Homes for sale
898
Pending sales per 100 listings
20
Asking price per sq ft
$185
People and jobs
Median household income
$66,330
Population change (1 year)
+1.7%
Unemployment rate
4.9%
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Population
197,180
Income adjusted for cost of living
$73,537
Net moves in (IRS)
+1,053
Cost of living (US = 100)
90.2
Schools, risk and environment
School rating (1 to 10)
6.5
FEMA hazard risk score (0 to 100)
72.7
Unhealthy air days a year
0
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Flood risk score
72.0
Wildfire risk score
15.6
Walkability (1 to 20)
6.1
Road, rail and air noise
55 dB
Questions people ask
Is Bowling Green, KY overvalued?
Home prices in Bowling Green, KY are slightly above what local incomes have historically supported: fair value is about $235,949, so the area is 9.2% overvalued.
Is Bowling Green, KY a buyer's or seller's market?
Bowling Green, KY is a buyer's market: homes take about 71 days to sell, listings are up 5% from a year ago, 21% of listings have had a price cut.
Are home prices going down in Bowling Green, KY?
Home values in Bowling Green, KY are down 0.4% over the last year. Zillow's forecast for the next 12 months is +1.7%.
How much do you need to earn to buy a home in Bowling Green, KY?
A household needs about $55,840 a year to afford the typical home in Bowling Green, KY at today's 7.18% mortgage rate (20% down, payment at 30% of income); the median household earns $66,330.